Welcome to the official Angel SEO blog brought to you by SEO Nottingham

Is your website loading to slow, losing visitors before your site has even finished loading, read this post to see how you can change that.

When Google’s latest search engine template launched (caffeine) it soon become very clear that page load times where going to be used as part of how it ranks websites. Google as always thinking about the users experience and wanting to deliver excellent quality content, easy navigation, images that reflect content and now, page load time. Industry experts have expected something of this kind after Matt Cutts (Senior engineer at Google) explained that “fast load times may have a positive effect on rankings” at a recent seminar in the states.

Some reasons why your web pages are loading slowly:

• You are using a slow host server – upgrade or move host servers.
• You are using slow redirects – try and avoid this.
• You have large images on your site – consider changing image sizes and/or image.
• Your pages are excessively long – try to avoid this where ever possible.
• You have an unnecessary amount of cookies

For more reasons why your page could be loading slowly, read Angel SEO’s article – How can I improve my site’s speed for Google.

If you would like some no obligation advice about your website loading times contact SEO Nottingham specialists Angel SEO.

There is an interesting buzz around the SEO world at the moment regarding the Wordpress v HTML/CSS websites – which is better for SEO?

Dave Cain, MD of Angel SEO recently conducted a study into Wordpress v HTML/CSS websites. Read Dave’s findings here.

Using Wordpress and its templates format is no doubt the easier and cheaper option for building a your own website. You only have small step up costs, buying a domain name and hosting etc. Whereas a bespoke website, totally custom built for your business is more costly, but as Angel SEO’s research shows in the long term it is more time effective and SEO friendly. As Angel SEO’s research shows bespoke websites built using HTML/CSS remain in search engine rankings like Google, where as Wordpress maintained sites start dropping after just a few days. This is because Google treats them like a blog, and therefore expects them to be updated on a regular, if not daily basis.

SEO Expert Rand Fishkin supports Angel SEO’s finding by stating that unless you “strip it down and rebuild it from the ground up, do lots of great design things”. Therefore creating a bespoke site, hosted on its own domain, with no links back to Wordpress they aren’t successful in the long term. Again, fighting the corner for bespoke built websites that are lovingly crafted and created to be search engine friendly.

The message to all businesses and organisations that want to be successful online and rank on the first page of Google, is to get a bespoke SEO friendly HTML/CSS website built for your business.

If you would like a bespoke SEO friendly website, contact the SEO Nottingham experts for a consultation today.

Ravenshead Law approached Angel SEO for some professional advice about  their existing website.  The client was unsatisfied with their current website design & performance. We were only too happy to offer our expert opinion, and were quick to respond to completely overhaul the design and structure.

We worked closely with the client to identify key goals and objectives that were critical to business and user success criteria. We began by creating a neutral, yet professional look and feel that communicated a message of trust and warmth to the target audience.

We then proceeded to create SEO friendly pages and an information flow that appealed to the user. We wanted to inform the user as much as possible but were also keen to present a choice for the amount of information available.  With this in mind we designed the ‘services’ section architecture to display a short summary of each service on offer.   The user can choose to click through to more information about each service. SEO played a major role here – as we know from our SEO experience that Google and search engines love well written individual targeted pages.

The client was really pleased with the new website and is happy the site is designed around SEO, user  and business goals. We are now embarking on a small SEO campaign to target many different terms relating to “Solicitors Nottingham“.

Read more how we helped Ravenshead Law.

To find out how we can help you improve your web presence and SEO campaign contact the SEO Nottingham experts at Angel SEO.

We recently delivered a great website for PosiSure. The client first approached Angel SEO to help improve their existing web presence.  The existing PosiSure website failed to attract users and traffic and we were sure this was due to the site not conveying the right message of quality and professionalism.

Our mission was to completely re-design the entire website, including online brand & identity, look, feel and site architecture.

After working closely with PosiSure, we successfully captured the perfect identity to increase online brand awareness and loyalty. The new design is sleek, contemporary and appeals to the target market. All pages are SEO friendly and have been developed as an ideal building block to start a successful SEO campaign.

At Angel SEO we always strive to improve the user experience and SEO of a website as they often bring inherent benefits to the success of a website.

Needless to say the client was impressed with the final product and the turn around from concept to delivery.

Read more about how we helped Posisure.

To find out how we can help you improve your web presence and SEO campaign contact the SEO Nottingham experts at Angel SEO.

MD of Angel SEO Dave Cain has yet another big scoop. This week he met up with the one of the Founders and Chief Strategist of Distilled Will Critchlow.

Videos to be launched shortly…

Also have you seen the FREE SEO knowledge base?

We are pleased to see that the Google Suggest feature recommends Angel SEO from simply typing ‘angel se’ into Google Web Search.

The ‘Google Suggest’ feature returns searched phrases based on previous and frequent Google user search activities.

Try it out yourself! See if Google identifies your business or Grandmas skateboard video on youtube .

Go to Google Web Search homepage, type in the first few letters or words of your search query to see what Google suggests. You can see from our example that Angel SEO is placed 6th from the letters ‘angel se’.

As you can see we rank near to the popular American TV series ‘Angel’. We think Angel and his vampires are thinking of moving to Nottingham, and will no doubt visit us for some SEO Nottingham advice! Garlic necklace anyone?

Dave Cain (Angel SEO) gets the chance to grill Rand Fishkin (SEOmoz) about SEO including some fun SEO questions at the end.

To view the different chapters click here…

A recent report by Hallam Consulting in Nottingham has revealed that a staggering 86% of small and medium businesses in Nottingham cannot be found easily in the search engines.  The report, compiled by Hallam’s Director Susan Hallam, assigned a a ‘findability score’ to each website.  The majority of businesses scored 70% or less.  Of the top ten businesses, only three achieved a score of 90% or higher.

These results could indicate that companies in Nottingham are still not fully appreciating the value of search engine optimisation (SEO), or harnessing its potential.  The other possibility is that they (or companies they have hired) are engaged in SEO activities, but these are proving ineffective.

It is evident from searching in Google that many Nottingham businesses rely on pay per click advertising.  This refers to the ads that appear at the top of Google under ‘sponsored links’.  Pay per click can bring good short term results but works out costly in the long run because your results are tied to (and limited by) your budget.  Achieving good rankings organically (i.e. in the regular listings) is a better long term strategy because the cost of the search engine optimisation work is regular and fixed but the results are unlimited.  A further limitation on pay per click is that only 10% of people trust and use those links – 90% click on organic results, and 99% of those users only select a result from page one.

If you are wondering how you can use SEO to generate new leads and sales for your Nottingham business, why not start here – Angel SEO provides Nottingham businesses with a free website SEO health check (http://www.angelseo.co.uk/services/website-analysis-review/).  Just get in touch to receive your report without any obligation.  Your report will contain practical advice and suggestions on what action you can take to improve your presence in the search engines.

Find out more about SEO Nottingham…

Find out more about conversion specific design – click here…

We are happy to announce that we have now introduced a new and proven service – conversion rate optimisation.

Apart from offering SEO in Nottingham and getting your business ranked well in Google, we feel it’s just as important to convert website traffic into sales.

So what is conversion rate optimisation (CRO)…

Conversion rate optimisation is about increasing the number of leads and sales you get, without spending more money on increasing your traffic. So it’s for people who already get at least some visitors to their website.

You do this simply by working on reducing your bounce rate. More specifically, you do this by monitoring different elements of the page, and combinations of these elements, to see what converts – and what doesn’t.

Find out more about conversion rate optimisation (CRO) by click here!

Just a quick post before the end of the day, take a look at the below:

Is your business based in Edinburgh? Are you researching ways to help increase your online presence locally or nationally, and win new customers in the process?

Angel is a nationally operating SEO company based in the Midlands and ideally located to help your business wherever you are in Edinburgh. We can arrange to meet you at a time and location to suit you – or we can connect over the phone or by email. We also use web conferencing if you’d like to speak in person without the hassle of arranging a meeting. Find out more about our SEO Edinburgh services – click here…

Angel SEO will be exhibiting at the Business Start-up show held at the London Excel on the 20th and 21st May 2010.

Our very own Dave Cain will be holding a thirty minute seminar about search engine optimisation (SEO) with an open Q&A session at the end.

Come and find Angel SEO at exhibit stand 603 and let’s have a chat about you’re business and what we can do to help you grow it. For more details about the event go to http://www.bstartup.com/.

It’s very easy to get dazzled by the beautiful pictures and fantastic colours on any website, but what is really happening behind the scenes?

Did you know it only takes one image or one line of code to stop the search engines from crawling your website? The result: some or all of your website not getting included in the likes of Google, Yahoo and Bing. This is where our free website health check service can help.

So your already using pay per click (PPC) for your business website? That’s great, you’ve already identified the massive return on investment opportunity by targeting your potential customers head on.

Since PPC can be a significant investment, no doubt you’ll have questions, such as:

• Am I targeting the right terms?
• Why are my ads never at the top of Google?
• Is this really making me money?
• Why are some ads costing me a lot of money?
• Are there cheaper or other alternatives to PPC?

Find out more about our ‘Pay Per Click Management Services‘.

Are you based in Manchester? Have you heard about search engine optimisation (SEO) as a potential source of new revenue but you’re wondering if it could really generate any substantial return on your investment?

Angel SEO is based just over an hour and a half away from Manchester so we’re ideally positioned to pay you a visit and generate some ideas – at a time to suit you. If you’d rather have a chat over the phone or via email, we’d be happy to accommodate you whenever your ready. Find out more about our SEO Manchester services – click here…

Are you a London-based company, looking to expand your business and acquire new customers? Are you looking to expand your market share in London, or attract more clients for your products and services nationally?

No doubt you’ll already have recognised the potential to do this through your online presence. Angel SEO is a centrally located, nationally operating company, ideally positioned to help you identify and achieve profitable goals for your website. We can visit you and talk over your ideas, or if you’d like a quick chat over the phone or via email, we’d be pleased to help – without obligation. Find out more about our SEO London services – click here…

Following on from our last two posts, Google has now included a search bar at the bottom of the search results and updated the logo there as well, see image below: